FIBA signs innovative global apparel partnership with FOURTEEN for 3×3 Basketball
FIBA is thrilled to announce an exciting new partnership with premium Swiss sportswear brand FOURTEEN to serve as the official apparel supplier for all FIBA’s 3×3 basketball global events.
Launching for the 2026 season, the innovative collaboration will see players kitted out in world class specific 3×3 basketball apparel that perfectly reflects the fast-paced action and urban culture, balanced with the FOURTEEN brand’s renowned Italian style.
This partnership represents a truly innovative step, driven by a shared ambition to co-create apparel that is specifically designed and tailor-made for 3×3 basketball players. Rooted in the sport’s outdoor arenas, its urban identity, and its fast pace, the collaboration ensures the new gear is purpose-built for elite 3×3 basketball: light, responsive, and engineered for peak performance in the dynamic, high-speed environments where the game thrives.
Built on a foundation of Swiss precision, FOURTEEN apparel utilizes cutting-edge technology and the highest quality materials to ensure optimal performance and comfort for players competing at the elite level.
The rapidly expanding brand is already trusted by leading organizations around the world, including the Fédération Camerounaise de Football (FECAFOOT), Swiss Basketball Federation, runners-up at the FIBA 3×3 World Cup 2025, Swiss Tennis Federation, Czech Tennis Federation, as well as several basketball academies and an increasing number of elite clubs and international events.
To celebrate and mark the launch of the innovative partnership, FIBA will also work closely with FOURTEEN on a range of limited-edition 3×3 basketball apparel that will be presented directly to players.
FIBA 3×3 Managing Director, Alex Sanchez commented: “We are excited to be partnering with a company like FOURTEEN, since there’s a naturally strong synergy with FIBA 3×3 competitions and players.
“We’re also thrilled to be collaborating with a brand that shares our commitment to innovation and excellence, as we launch a new era of premium apparel for FIBA’s 3×3 basketball players worldwide.”
CEO & Founder of FOURTEEN, Andrea Picciau, added: “This partnership with FIBA for 3×3 basketball marks a true milestone for FOURTEEN and highlights our commitment to high-performance sport.”
Partnering on a game defined by speed, style, and attitude gives us the opportunity to bring our unique blend of Swiss precision and Italian style to support these exceptional 3×3 athletes in their push to new heights.
