GTI commends NSC, NFF commitment to NPFL transformation, urges sustained reforms
Strategic partners to the Nigeria Premier Football League (NPFL), GTI Asset Management & Trust Limited, have commended the National Sports Commission (NSC) and the Nigeria Football Federation (NFF) for their renewed commitment to the development and transformation of the NPFL, particularly following their recent pronouncement to significantly increase the prize money for winners of Nigeria’s top-flight football league.
In a press statement made available to journalists in Lagos, GTI’s Head of Media and Publicity, Andrew Ekejiuba, described the decision as a bold and encouraging step that reflects the determination of Nigeria’s sports administrators to reposition the NPFL as a more competitive and commercially attractive league, in line with the Federal Government’s Renewed Hope Agenda.
“GTI commends this progressive initiative. Increasing the NPFL prize money sends a strong statement of intent that will undoubtedly motivate clubs, improve competitiveness, and send the right signals to investors and stakeholders about the future of Nigerian football. Additional financial commitment from the NSC to strengthen the operations of the NPFL will further accelerate its development,” Ekejiuba said.
He also paid tribute to NPFL Board and GTI Group, for their unwavering commitment over the past four years to advancing and repositioning the league through innovative reforms, strategic investments, and a clear vision for sustainable football development.
“The contributions of GTI Group cannot be overlooked. Over the last four years, we have remained steadfast in supporting the NPFL and helping to lay the foundation for a more structured, commercially viable, and globally competitive football league. Our vision and commitment have continued to inspire confidence in the future of Nigerian club football, particularly through the extensive work of strengthening the league’s corporate governance, commercial value and making it more attractive to investors.”
Ekejiuba emphasized that effective synergy among football’s key institutions is essential for meaningful progress.
“This collaboration is not an end in itself but a means to an end, because it serves as catalyst upon which the real work continues.”
While expressing optimism about the recent developments, Ekejiuba cautioned against premature celebration.
“It is not yet time to celebrate because there is still a great deal of work to be done. Beyond increasing prize money, we must continue to strengthen governance, improve club licensing, enhance infrastructure, improve quality of production, create efficient content and data management, ensure financial accountability, deepen fan engagement, and build confidence among corporate Nigeria and international investors.
“In line with GTI’s vision, our commitment remains to work closely with the NPFL in order to build an accountable, transparent, and conducive football ecosystem that will naturally attract more partners, corporate sponsors, and investors to Nigeria’s elite league. This is how sustainable growth is achieved and a clear pathway to building one of Africa’s most respected football leagues.
“This collaboration between the NSC and NFF further compliments the efforts of the NPFL Board and GTI. We therefore, welcome more partners to join this transformation journey because the current value including the grant recently announced represents less than two per cent of the league’s overall potential revenues which we expect to unlock over the next five years,” he concluded.
